Fractional Strategist for Start-ups
Who’s this for
For founders and early-stage teams who need senior brand expertise without the overhead of a full-time CMO.
I embed as a fractional brand strategist, bringing the discipline of long-term brand building with the agility of a start-up partner.
When needed, I collaborate with a trusted network of creatives, researchers, and digital specialists - assembling the right talent around your project as it scales.
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1. Embed & Diagnose
I integrate into your team as a fractional brand strategist, quickly assessing your brand’s current state, goals, and challenges to identify strategic priorities.2. Build the Strategy
Together, we develop a tailored roadmap - aligning brand vision, positioning, and growth strategy with your business objectives and resources.3. Assemble the Right Team
When needed, I bring in a trusted network of creatives, researchers, and digital specialists to deliver complementary expertise - from identity design to campaign execution.4. Guide & Scale
If possible, I remain embedded as your strategic partner, ensuring continuity, focus, and agility as your brand evolves and scales. -
As long as you need.
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Based on complexity, timeframe, and specific objectives.
