Fractional Strategist for SMEs
Who’s this for
For executive teams and brand leaders who need senior strategic direction without committing to a full-time CMO. Ideal for periods of transformation, portfolio expansion, mergers, or organisational change - when alignment, clarity, and long-term brand governance are critical.
-
I partner with organisations as a fractional brand strategist, providing the discipline of sustained brand leadership with the flexibility of an external advisor.
The engagement typically includes brand audits, strategy reviews, leadership workshops, and implementation oversight - ensuring brand decisions stay commercially grounded and strategically consistent across markets and teams.
When needed, I assemble a trusted network of researchers, analysts, and creative partners to deliver cohesive, high-impact outcomes. -
As long as you need.
-
Based on complexity, timeframe, and specific objectives.
