Product-Market Fit for Start-ups

Who’s this for

For founders and early-stage teams looking to validate their offer, clarify their audience, and position their product for scalable growth.

This service is for businesses ready to move beyond intuition - to ground their decisions in market insight, customer behaviour, and strategic focus.
I help you identify your core market opportunity, define your value proposition, and craft a brand positioning that turns traction into sustainable demand.

Ideal for pre-seed to Series A start-ups preparing for investment, launch, or market expansion, and needing clarity before scaling fast.

  • For founders and early teams seeking clarity before scaling. This service identifies where your offer truly meets demand - aligning customer insight, value proposition, and market opportunity.
    The process is collaborative and hands-on, combining structured analysis with working sessions that bring founders, teams, and customers into the same conversation. Designed to build confidence before launch, attract investors, and shape a brand with real commercial traction.

  • As long as you need.

  • Based on complexity.

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